Elton John

Music has healing powers.

The brief

In June 2017, Elton John graced the stage at The Derbyshire County Cricket Club, an extraordinary event with much flare and excitement. Such an event required a strong brand to coincide.

The solution

Working closely with the client, we built from the ground up a brand which captured the importance of this event. This was the first time that Elton John had performed in Derbyshire since 1979, hence it was vital to build a powerful and engaging campaign inspired by the man himself.

Think outside the box

Or take a peek

Each guest was presented with a unique and special experience. We created personalised invitation boxes, complete with: programme, invitation, menu and a pair of Elton John inspired specs. We wanted to create comprehensive and special experience from beginning to end for all of the attendees.